How checks work
We review the numbers, not the marketing.
“Made in Canada” is a claim regulated under the Competition Act. The Competition Bureau publishes the thresholds it uses to assess those claims. Manufacturers self-declare it and nobody looks unless someone complains. A check means we looked, on documents, and put a date on it.

The two claims we check
Made in Canada
51% or more of direct production cost incurred in Canada
- Last substantial transformation happened in Canada
- Label carries a qualifier, such as “Made in Canada with imported parts”
Product of Canada
98% or more of direct production cost incurred in Canada
- Last substantial transformation happened in Canada
- No qualifier needed
Direct production cost means materials and labour that go into making the product. General overhead is excluded unless it can be allocated directly. These thresholds apply to non-food goods; food labelling is governed by the Canadian Food Inspection Agency and is outside our review. Competition Bureau guidance (opens in a new tab)
Five steps, one representative product
Step 01: Apply and choose your product line
Step 02: Enter the cost breakdown
Canadian share 62.9%
Supports Made in Canada.
Step 03: Upload the supporting documents
Step 04: A reviewer checks consistency
Step 05: The mark is issued and dated
What a check is
- A documented review of your cost breakdown against the threshold
- Independent of the manufacturer and of any retailer
- Dated, with a public record of scope
- Renewed every year
What a check is not
- Not a government certification, and not endorsed by the Competition Bureau
- Not a supply-chain audit; we do not visit suppliers or verify their claims
- Not a guarantee for every product you make, only the line reviewed
- Not a substitute for federal Buy Canadian attestations, which use different rules
Common questions
- Do you see my margins?
- What if I land between 51% and 98%?
- Who can see the documents I upload?
- Can a retailer ask you to confirm my check?
Ready when you are.
Listing is free. A check is one form, a few documents, and a date on the mark.